I’m looking to begin writing a blog. Not sure where to start, how to set it up, what to include etc.
Can anyone recommend a good site that can give me information to get me started. I don’t want to make silly mistakes or reinvent the wheel unnecessarily?
A: Hi Jess
It depends on what you want to gain from the blog. Sounds like a silly question but bear with me.
A blog has two aims - one to simply gain a following and readers and two to gain more exposure or visits for your brand / website. If you have no desire to build a brand or expand in any way then you can use an external blog site but I would always build a blog on my own site and use it to communicate my services, brand or whatever.
AN external blog site usually has a subscription cost to pay.
Setup your own site: Buy a domain (about $12 per year - www.jessf.com.au or whatever), hosting (about $50 per year) a simple wordpress template (about $20). The setup is more involved than using an external service but as you say - get it right from the beginning).
Q: Hi, I am setting up an online fashion and cosmetics business and interested to get people thoughts on CRM's they use for marketing purposes – which one's work best and are cost effective, thank you ?
A: Hi Elsie
Good advice from the previous two answers. I can only mention what I use and why.
I use Zoho. The free version is fine to begin with then its quite cheap to go up to a couple more users. I also use the Zoho SalesIQ add on which allows me to get real time website visitor details and live chat with them. I don't use the marketing part of the CRM however as ZOHO and Mailchimp integrate which means anyone I add to my CRM goes into my Mailchimp list and can be marketed to from there. Mailchimp is also free to begin with.
The other nice thing about Zoho is there is an iphone app that scans business cards as I get them and uploads them into my crm automatically.
Hope it helps.
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A: I guess that’s the questions I am after. Basically the sponsorship for the event will pay for the mini bus so essentially my company would pay the monthly lease. It’s more about the short term - 1 year. From tax and risk point of view I am weighing up short term lease vs rental. Hoping someone has an ingenious idea!
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